Stylish. Fashionable. Efficient

The Valtra T234 has won the prestigious Red Dot Design Award in the Product Design category. Over 5,200 products from 57 countries were entered in this year’s Red Dot Design competition.

‘It is nice to receive such a recognised and prestigious honour’, states Jari Rautjärvi, VP and Global Brand Lead of Valtra. ‘The award is recognition of the high level of design, innovation and quality.’

The Valtra T4 model is the result of seven years of research and development. It is the first product in the completely new tractor generation, in which the latest technical innovations and the brilliant design solutions have been brought together. This agricultural machine with the clean and strict lines of the exterior is distinguished by its usability, ergonomics, safety, durability, serviceability and productivity.

‘Our systematic focus on industrial design that we began many years ago is now bearing fruit’, says Kimmo Wihinen, Chief Design Manager at Valtra and chief designer of the T4 Series. ‘The new generation of tractors meets all customer needs and creates a truly world-class product. Winning the Red Dot Design Award also reflects the excellent team spirit that we enjoyed throughout the entire development project among all team members, without which this kind of success would not have been possible.’

Valtra’s fourth generation tractors have been a huge sales success since their launch and have won numerous international awards. The N4 Series was named Machine of the Year 2016 and won the Golden Tractor for the Design 2016 award, while the T4 Series was named Machine of the Year 2015. Valtra last won the Red Dot Award in 2011 for its ANTS concept tractor.